WhoNu? Cookies: Do Not Be Fooled

Those ridiculously wasteful flyers that get delivered to my mailbox every week usually go directly into the recycle bin. (Remind me to find out how to have them somehow cancelled- is that even possible?)  Years ago I used to love sorting through all those coupons for new and interesting food items and household products to try.  That was a long time ago.  Now when I see the ads I just roll my eyes at the never-ending inventions that these companies come out with.  But this time something caught my eye because the ad was just a little bit over the edge.

Check it out:

Nutrition rich cookies????

They can’t be serious.  It’s like something out of the movie Idiocracy.
Maybe I missed something in my nutrition classes because I don’t remember there being anything nutritious about what I am seeing in these cookies.  They come in four flavors with varying ingredients but these are basically what they are made of:

Wheat flour:  This does not mean whole wheat flour.  It might sound healthy when you see the word “wheat” but most flour is made from wheat, otherwise known as white flour.  This confuses people, but there is no grain called “white” that makes flour; it is from wheat.  And unless it specifically states “whole wheat” then you can assume that it has been refined and stripped of the majority of it’s nutrients and fiber leaving you with a nutritionally-void ingredient.

Sugar: Do I really need to explain this one?

Particially Hydrogenated Cottonseed Oil:  Yikes.  As if being a trans fat is not bad enough, it is from cottonseed oil which is one of the most highly pesticided crops grown.

Dextrose, Polydextrose, Corn Syrup, High Fructose Corn Syrup:  A few synonyms for more sugar.

Artificial Flavor:  This could be anything; you never really know.  Obviously necessary because there are no real food ingredients to provide actual flavor.

Vitamins and Minerals:  A whole shlew of synthetics, isolated from the way they are naturally found in food, lacking co-factors, and the reason this company is referring to their product as nutritious.  No, adding man-made vitamins and minerals does not classify these cookies as nutritious.

Sucralose:  An artificial sweetener.  I’m confused as to why the four types of sugars weren’t enough but this really puts these cookies into the unhealthy category.

WhoNu?’s ingredient list was just begging for a dietitian to rip it to shreds.

Who knew?  Now you do.

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